Product Review websites abound on the net, but they're not even close to all being equal in regard to honesty and integrity. Many product review sites be seemingly unbiased at first glance, but further inspection indicates their true intent: to only promote products favorably, to allow them to earn money via affiliate links https://allhewants.com.
Here really are a few approaches to assess if a website and its owner(s) are only inside for the amount of money, or if they give honest truly neutral, consumer-oriented product critiques:
1. Who Runs the Site? A real review site can have an About/Bio/or Info page that details who owns your website (and oftentimes why they started it.) Way too many sites that claim to be 'product review' sites are really run by affiliates posing as "honest" reviewers, when in fact their sole intent is always to only recommend every product they write about https://artofbeautyproducts.com.
2. Do the Reviewers or Site Owners Purchase The Products Themselves? This can be a critical factor for review integrity. Just like scientific studies, there's a strong proclivity towards favorable bias of an item if the reviewer did not pay for it himself. The truth that a customer pays for the product(s) him or herself speaks volumes about their impartiality and ability to remain objective throughout the span of the review https://natureprovides.com.
3. Does the Website Review an Array of Products or Only One? A website that reviews many different products is more apt to be neutral and a genuine review site than a site where merely a single product is reviewed. Why would someone go to the problem of building a website for just one product and then give it a poor review? Of course the review will soon be positive (although at times they may throw in a poor comment or two to give the look of being impartial.)
Single-product-sites are popular with affiliate marketers since the search engines give strong weight to using keywords in the domain name (url title.) So if the product being reviewed is 'Acme List Building Secrets', then employing a domain of 'AcmeListBuildingSecretsReview' will usually give that site a greater position in the search engines https://www.turfonemfg.com.
4. Do the Reviewers Have Only Positive Things to Say about the Products They Review? A really neutral product review site can have both positive and negative reviews. If all of the reviews on a website are glowing, and every product is endorsed, then there's an excellent bet that the reviewer is serving his own interests instead of those of the consumer.
5. Does the Review Headline Use the Word 'Scam'? This can be a classic tactic used by many unscrupulous reviewers to make use of keywords in the title along with to give the look of shoring up the trust factor. An example headline might read, "Is Acme List Building Secrets a Scam?" - since it utilizes the keyword phrase in the title, along with that phrase will mirror what people type in the search box when they have questions about a product.
